Roxron9, here are a few reasons why I consider it a stretch.
1.) Sure, wallpapers may be themed, and Google Fit SDK may be used to develop a fitness themed wallpaper, but where does this follow Samsung investing in NQ Live? I highly doubt Samsung or anyone else would invest solely because of a fitness themed wallpaper.
2.) I can't see any OEM preinstalling a fitness themed wallpaper in the first place, even those who are into fitness may be more interested in having something like music or movies as a theme, rather than fitness.
3.) I can't see any OEM preinstalling any particular theme, it's just too personal a thing as it will be on your wallpaper all the time. This would cause OEM's to have to create several different builds of the same phone model that come preinstalled with different themes, and that's just not very economically viable. It makes more sense to preload phones with universally useful applications such as antivirus software or GPS.
4.) The business model of NQ Live doesn't seem to fit fitness very well. Almost anyone who is into fitness will do their own research on things like what protein powder to use and what gym to subscribe to. What would they market on the home page that wouldn't irritate the end user? Music is completely different, because you can be informed of concerts and appearances in your area that music lovers would be interested in, the same model is not very easily applied to fitness. There just isn't anything in fitness I can see end users being interested in purchasing that they wouldn't be far more likely to research on their own time.
There are just far too many assumptions one has to make in order to come up with the conclusion that the release of a new SDK will somehow lead to a successful new wallpaper theme, which will in turn lead to a stake being acquired in NQ from another company. I don't see a fitness theme as very likely for many reasons, some of which were outlined above, but even if I found it likely that such a theme would be successful, it's still quite a stretch to take that and use it as a reason for Samsung to be interested in them.
1.) Sure, wallpapers may be themed, and Google Fit SDK may be used to develop a fitness themed wallpaper, but where does this follow Samsung investing in NQ Live? I highly doubt Samsung or anyone else would invest solely because of a fitness themed wallpaper.
2.) I can't see any OEM preinstalling a fitness themed wallpaper in the first place, even those who are into fitness may be more interested in having something like music or movies as a theme, rather than fitness.
3.) I can't see any OEM preinstalling any particular theme, it's just too personal a thing as it will be on your wallpaper all the time. This would cause OEM's to have to create several different builds of the same phone model that come preinstalled with different themes, and that's just not very economically viable. It makes more sense to preload phones with universally useful applications such as antivirus software or GPS.
4.) The business model of NQ Live doesn't seem to fit fitness very well. Almost anyone who is into fitness will do their own research on things like what protein powder to use and what gym to subscribe to. What would they market on the home page that wouldn't irritate the end user? Music is completely different, because you can be informed of concerts and appearances in your area that music lovers would be interested in, the same model is not very easily applied to fitness. There just isn't anything in fitness I can see end users being interested in purchasing that they wouldn't be far more likely to research on their own time.
There are just far too many assumptions one has to make in order to come up with the conclusion that the release of a new SDK will somehow lead to a successful new wallpaper theme, which will in turn lead to a stake being acquired in NQ from another company. I don't see a fitness theme as very likely for many reasons, some of which were outlined above, but even if I found it likely that such a theme would be successful, it's still quite a stretch to take that and use it as a reason for Samsung to be interested in them.