03-03-2015, 05:43 PM
So how can Apple get more leverage and force the pay TV industry to deal? One possibility is that the troika of iPads, Apple TV, and the TV set—made by Apple or not—could bring about even more sweeping changes to make the television-watching experience more interactive. Google tried to do something similar two years ago with its Google TV service, but at least initially the results were too geeky, requiring a keyboard and clunky navigation. Its recently introduced voice-driven remote control feature, using Android smartphones and tablets, only underscores the fact that people want a less brain-taxing experience in the living room.???
GuL

