08-23-2012, 01:45 AM
Einstock on Yahoo:
The Robert Cringely video looks like any ordinary video to you and me but the companies that publish and stream video are able to see a video that can be played by any device, any OS and using any browser.
Instead of having to arrange numerous demos, the companies that can license this technology (ad agencies, video distributors etc) are able to "test drive" this new vehicle at their leisure.
Be patient, we have been hearing about this technology for months. You are witnessing something pretty remarkable.
The Robert Cringely video looks like any ordinary video to you and me but the companies that publish and stream video are able to see a video that can be played by any device, any OS and using any browser.
Instead of having to arrange numerous demos, the companies that can license this technology (ad agencies, video distributors etc) are able to "test drive" this new vehicle at their leisure.
Be patient, we have been hearing about this technology for months. You are witnessing something pretty remarkable.

