TripAdvisor continues to make gains in its non-hotel business, most notably restaurants and experiences. The paid ads is a concept which has a lot of potential, given the size of their platform and data stack. Their hotel business is low growth at best, perhaps not even that, but it provides cash flow for investing in […]
August 27th, 2018 · Comments Off on TripAdvisor Should Concentrate On Its Paid Ads
May 22nd, 2018 · Comments Off on TripAdvisor’s Green Shoots, Can They Last?
With all the potential of a platform business model and the large amount of users TripAdvisor always had enormous potential. But the company hasn’t done too well yet, struggling to find the right formula. But the latest quarter shows signs of gradual improvements and some parts of the business which are actually taking off. Source: […]
June 9th, 2017 · Comments Off on Book A Trip With TripAdvisor
TripAdvisor has a unique online travel presence, by far the biggest in the world. The main problem is the shift from an ad based revenue model to a transaction based model, requiring substantial investments that have not yet paid off. But at a minimum, the required investments should decline. And the company is financially healthy […]